Syaifulloh WD

Improving retention rate at cuspay by redesigning payment flow

MVP BMW Dealership ERP Desktop App. Designed for BMW Dealership administrator and Branch Manager.

Role

UX Researcher,

UI/UX Designer

Target User

People who need to pay bill often

Timeline

2 weeks

Tools

Figjam

Figma

Whimsical

Maze

Background

With a 35% sales surge in 2023, BMW Indonesia's dealerships now face a challenge: balancing inventory to meet high demand with maintaining efficient operations and delivering quality service. They need a solution that optimizes inventory management, streamlines workflows through tools like an ERP dashboard, and ensures customer satisfaction remains high even during periods of increased demand.

Overview

BMW Indonesia's ERP software aims to assist branch managers and dealership administrators in efficiently processing customer sales and managing inventory. With core features including customer sales management, maintenance scheduling, procurement order management, and analytics reporting. By facilitating smooth customer transactions, organizing maintenance schedules, managing procurement orders effectively, and providing insightful analytics reports, the software empowers managers and administrators to streamline processes for high efficiency workflow, improve customer service, and minimize unexpected expense.

Desk Research & Comparative Analysis

In order to provide the best solution for this project, i try to explore some similar product available on the market and identify their approach as a reference on solving similar problem. on top of that i also looking for the process and procedure when a customer making a purchase and what information should be collected

Odoo ERP

Create & Track

Monitor stock

Create order using POS

Deskera ERP

Create & Track

Monitor stock

Create order using POS

Interview findings

To understand how a dealership works, i conducted some in person interview with some representative from several dealership. I've come up with some conclusion on what they need and their pain point.

User need to track Inventory Movement with ease

User need to keep up stock with customer demand

User need to make sure unit is in good condition before delivery to customer

Site Map

Style Guide

Typo-

graphy

Metropolis

Regular

Semi Bold

Bold

XL 24 px

M 16 px

S 14 px

XS 12 px

Color

Primary

#E5F2FF

#1C69D4

800

Grey

#F1F1F1

100

#CED4DA

400

#6C757D

600

#171A1C

900

Warning

#FFE9B9

#FFB800

800

Error

#FEE6EC

#F8285A

800

Success

#E8FCEF

#17C653

800

Result

Dashboard

The dashboard page provides an overview of key dealership operations, offering insights into ongoing activities to help users make better decisions.

In this Page user can track stock levels, manage customer order, and informed product demand

Customer Order

To create a new order for a customer, input their details, select vehicle options, and effortlessly generate order documents.

Order Management

Stay organized and ensures orders are completed on time by allowing users to see order details and assign orders for inspection, maintenance, or delivery.