


Guestly : Elevating Customer Satisfaction and Hotel Operational Efficiency
MVP Web base SAAS HMS dashboard for hotel.
Role
UX Researcher,
UI/UX Designer
Target User
Front Desk Receptionist
Front Desk Supervisor
Timeline
2 weeks
Tools
Figjam
Figma
Whimsical
Background
Indonesia's tourism industry is flourishing, fueled by a 4.32% increase in accommodation establishments in 2022 alone. This surge, coupled with rising occupancy rates (reaching 53.02% for star hotels in September 2023), presents a significant challenge for traditional hotel management methods. These outdated practices struggle to keep pace with the influx of guests, leading to inefficiencies in daily operations and potentially impacting guest satisfaction, especially in the non-star hotel sector, which witnessed a recent decline in occupancy despite year-on-year growth. An HMS software is crucial to address this challenge, enabling hotels to streamline operations, optimize resource allocation, and ultimately enhance guest experiences in this rapidly growing market.
Overview
Guestly is a hotel management software designed to assist receptionists and managers in handling guest reservations efficiently. It simplifies tasks like making booking inquiries, managing room assignments, and coordinating check-ins and check-outs. Guestly improves overall hotel management. With its user-friendly interface and intuitive features, Guestly ensures that hotel staff can focus more on providing exceptional guest experiences. This improved efficiency translates into smoother operations and faster response times, ultimately leading to increased guest satisfaction.
Desk Research & Comparative Analysis
In order to provide the best solution for this project i’m conducting a comparative analysis between Cloudbeds and Little Hotelier allows us to evaluate their features capability. This helps me make decision oh how the feature should be implemented that can improve efficiency and guest satisfaction for the hotel.
Cloudbeds
Reservation management using Calendar
Check in and out on Reservation list
No Housekeeping
High learning curve
Little Hotelier
Reservation management using Calendar
Check in and out on Calendar
Housekeeping report
Medium learning curve
Interview findings
To understand how a hotel works, i conducted some interview with several hotel front office receptionist and supervisor. I've come up with some conclusion on what they need and their pain point.
User needs to processing guest booking efficiently
User need to make sure the room is ready before guest using it
Site Map

Style Guide
Typo-
graphy
Figteree
Regular
Semi Bold
Bold
XL 24 px
M 16 px
S 14 px
XS 12 px
Color
Primary
#E5F2FF
50
#1C69D4
800
Grey
#F1F1F1
100
#CED4DA
400
#6C757D
600
#171A1C
900
Warning
#FFE9B9
50
#FFB800
800
Error
#FEE6EC
50
#F8285A
800
Success
#E8FCEF
50
#17C653
800
Result
Dashboard
Displaying key hotel operations, including:
Monitoring hotel occupancy
Managing check-ins and check-outs
Providing housekeeping information


Reservation Management
The reservation list offers a glimpse of upcoming bookings with guest details, facilitating creating and updating reservations. Meanwhile, the calendar visually maps check-ins, check-outs, and room availability, aiding smooth hotel operations.
Housekeeping
The housekeeping page for receptionists is a one-stop hub for room details and cleanliness status. It simplifies tracking room availability, aiding coordination with the housekeeping team for efficient operations and improved guest service.


Report
The report page is our go-to for insights. It tracks hotel occupancy, reservations, guest satisfaction, revenue, and key metrics like RevPAR and ADR. These concise reports guide our decisions, helping us optimize operations and elevate guest experiences.
























Usability
Testing
Task
Create New Reservation
Check in
Send Review Request
Download Report
Result
Task
1
2
3
4
User 1
3
3
3
3
Succes Rate
100%
100%
100%
100%
Average Success Rate
100%
See Other Work